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Six Tips for Maximizing Success with Local
Officials
By Dennis R. Baldwin
Over the past 35 years, I have worked with many high-profile
commercial developers, and one of the most common obstacles
they encounter with local officials is inaccurately assessing
or underestimating the challenge. Far too many struggles -
when facing concern or opposition from town officials and
surrounding neighborhoods - could have been avoided if they
had considered some basic precautionary measures. In my experience,
there are six basic things developers need to do to maximize
success with local officials.
1. Create a professional
team of consultants. Creating a competent and reliable team
of consultants that includes a lawyer, surveyor, architect,
engineer, traffic consultant, etc., is one of the most important
things developers can do to maximize success with local officials.
Each team member should understand the project thoroughly,
recognize how the project will affect and benefit the community
and, preferably, be viewed favorably by local officials. Team
members should also scan the local environment and know what
potential opposition could arise as a result of the project.
Legal issues must be assessed and decisions on how best to
present the project to local officials should be determined.
2. Meet the local code
officer and other appropriate officials. Before submitting
any formal applications, meet informally with the local code
officer, the municipal attorney and other appropriate local
officials to better understand their right to build
process, the applicable law, the politics involved,
and the possible opposition. Meeting with these officials
will help the team confirm what the required approvals are,
give insight into any other special circumstances involved
and otherwise assure that the team understands the rules
of the road. Developers have many questions and should
consult the appropriate officials early in the process, so
all bases are covered.
3. Work with professionally
prepared plans. Always use professionally prepared plans that
present your project in a favorable and accurate way. Having
a professionally prepared sketch plan available when meeting
informally with local officials helps to create a good first
impression and sets the stage for a more productive relationship.
4. Prepare and submit
the applications. After meeting with the local officials,
it is time to prepare and submit the necessary applications.
Prepare the applications with great care and submit only the
applications that are accurate and are likely to move the
project in the right direction. Know the law and approval
standards pertaining to the project, and keep on top of the
status of the project at all times. Do not hesitate to call
the municipal attorney for guidance and advice, and keep local
officials notified of any significant changes in the plans.
5. Work with the community.
If there is opposition to the project, it is important to
try and work with the community to minimize concerns and take
pressure off the municipality. This can be done by listening
to concerns individually, or at local meetings, and then honestly
attempting to answer questions. Appropriate mitigating measures
should be incorporated in the project to the extent feasible.
Ignoring the concerns of the community will only make matters
worse.
6. Present the project
to the local board. When appearing before the local board,
maintain credibility at all times. Do not make promises that
cannot be kept. Be prepared and strive for a win-win resolution
for the community and the developer. Although you will want
to put your case in so as to build a good record for appeal
in case you lose, dont do it in an aggressive way as
to develop distrust between the developer and the municipality.
Once the project is approved, it is critical to do what was
promised. A well-built project is a great advertisement for
the next application, but failure to do what your approvals
call for will almost certainly jeopardize future successes
with local officials.
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